The highlight of the event is the Xbox 360 X-perience competition, in which participants will have the chance to take home a spectacular prize package and be named Xbox 360 ME Gamer of the Year.

Registration for Xbox 360 X-perience competition is open to anyone up for a challenge. Those interested are encouraged to register today at the Mall of the Emirates to ensure availability and suitable time slots. Finalists will compete on Saturday at 6 pm and the grand prize winner will be announced thereafter.

The leading next-generation console delivers high-definition games in up to 1080p resolution. In addition, Microsoft Gaming Studios launched ten of its games, including titles such as 'Gears of War', 'Viva Pinata', 'Crackdown', and 'Project Gotham Racing 3'.

Xbox 360 also functions as an easy-to-use media extender for music, movies and photos stored away on MP3 players, digital cameras and Windows Vista. As of today, major local retailers with gaming sections will have the Xbox 360 available for sale, offering replacement warranty and information on customer and technical support.

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